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Benefits Of Using WooCommerce And Easy Digital Downloads (EDD)

benefits of woocommerce & easy digital downloads

Looking for a robust e-commerce solution? Meet WooCommerce and Easy Digital Downloads [EDD]! These platforms revolutionize online business, providing countless benefits. With seamless integration and customizable features, they offer an unparalleled experience. Discover the advantages of using WooCommerce and Edd for your online store.

WooCommerce and Edd are the go-to choices for e-commerce websites. WooCommerce transforms WordPress sites into fully functional stores, while Edd specializes in digital products. Both platforms have intuitive interfaces, extensive plugins, and robust security, ensuring a smooth shopping experience.

WooCommerce and EDD are two of the most popular e-commerce plugins for WordPress. Both plugins offer a wide range of features that allow you to sell products online. However, there are some key differences between the two plugins.

Overview of WooCommerce

WooCommerce is a robust e-commerce plugin for WordPress, the world’s most popular content management system (CMS). It provides the complete features and functionalities required to create and manage an online store.

Benefits of WooCommerce

Flexibility and Customizability

WooCommerce provides exceptional flexibility and customizability, enabling businesses to create online stores that are tailored to their unique requirements. You can design a storefront that complements your brand identity using a wide variety of themes and layouts.

Wide Range of Extensions and Plugins

WooCommerce’s huge library of plugins and extensions is one of its most notable features. With the help of these technologies, you may improve your online store’s operation by adding elements like sophisticated product variants, dynamic pricing, and interaction with well-known payment gateways.

Seamless Integration with WordPress

WooCommerce effortlessly connects with the CMS because it is constructed on top of WordPress. By using this integration, you can make use of WordPress’s reliability and WooCommerce’s e-commerce features.

User-Friendly Interface

Both novice and expert users will find WooCommerce’s interface to be simple and straightforward, making it simple to explore and administer their online businesses. The platform has an easy setup procedure, making it usable for folks without a lot of technical expertise.

Strong Community Support

WooCommerce has a sizable and vibrant community of users, developers, and designers since it is an open-source platform. A multitude of resources, including tutorials, forums, and extensions, are made available by this active community, which provides continuing support and upgrades.

What Kind of Product Can Be Sold With WooCommerce?

With WooCommerce, you can sell a wide variety of products on your online store. Here’s a list of product types that you can effectively sell using WooCommerce:

  1. Physical Products: Selling tangible goods like apparel, gadgets, books, household appliances, and more is simple with WooCommerce. You may specify delivery preferences, control inventory, and give thorough product descriptions.
  1. Digital Products: Sell digital products such as e-books, software, music, videos, online personal training courses, and graphics. WooCommerce enables secure digital downloads and handles the delivery of files to customers upon purchase.
  1. Subscriptions and Memberships: WooCommerce can use to offer membership-based or subscription-based items. This function is ideal for companies that offer customers access to premium materials, services, or recurring product shipments.
  1. Virtual Services: WooCommerce may make it easier to sell and schedule your virtual services, such as consulting, coaching, or web design. Customers can schedule appointments or sessions by choosing from a list of predetermined time periods.
  1. Event Tickets: WooCommerce offers features for ticket sales for events, conferences, seminars, and other live events. You can control pricing, keep track of your ticket inventory, and give clients electronic tickets.
  1. Gift Cards: Provide clients with the option to buy and send gift cards to their friends and family. Create and manage gift cards that can be used for your business with ease thanks to WooCommerce.
  1. Affiliate Products: You may also sell affiliate goods from other websites using WooCommerce. You may display product information and send clients to the affiliate website to complete the transaction.
  1. Customizable Products: WooCommerce enables you to gather customization information and provide distinctive product variations, whether you sell engraved jewelry, printed goods, or clothes that may be personalized or modified.
  1. Bundled Products: With WooCommerce, create product bundles or package deals. To entice clients to purchase more, you might bundle many things together and give them a discount.
  1. Pre-orders: You can take pre-orders for goods that aren’t currently available with WooCommerce. Businesses releasing new products or limited-edition goods can benefit from this service.

Do not forget that WooCommerce is very adaptable and customizable, enabling you to adjust to your own business demands and offer a variety of items.

Overview of Easy Digital Downloads (EDD)

Easy Digital Downloads (EDD) is a WordPress plugin that lets you sell downloadable products directly from your own website. This software helps you quickly set up an eCommerce shop and sell downloadable files of any type.

Benefits of EDD

Designed for Digital Products

EDD was created specifically for the sale of digital goods, including software, e-books, courses, and music downloads. It provides customized features made to meet the particular needs of digital goods.

Efficient Digital Delivery

EDD’s effective digital distribution method is one of its main benefits. It guarantees safe and quick delivery of customers’ purchased digital goods, enabling a seamless user experience.

Robust Reporting and Analytics

EDD offers extensive reporting and analytics services that let you learn important things about your online sales. Making smart business decisions is easier when you can manage your income, keep an eye on consumer behavior, and evaluate the success of your items.

Extensive Payment Gateways

With EDD’s support for a large number of payment channels, you can provide your clients with practical payment alternatives. Whether using Stripe, PayPal, or another well-known gateway, EDD guarantees safe transactions and simple checkout processes.


EDD offers APIs and developer-friendly capabilities that enable further customization and integration for companies with more complex demands. It is a great option for companies with certain technological requirements because of its versatility.

What Kind of Product Can Be Sold With EDD?

Easy Digital Downloads (EDD) is a flexible website that focuses on the sale of digital goods. The following is a list of the things you can successfully sell with EDD:

  1. E-books: Sell digital books in various formats, such as PDF, ePub, or Kindle. EDD provides secure file delivery and the ability to protect your e-books from unauthorized access.
  1. Software and Plugins: Provide plugins, extensions, or digital software programs for platforms like Shopify, Joomla, or WordPress. You may offer support, automated updates, and licensing keys for your digital items with EDD.
  1. Online Courses: Access to online courses, learning resources, or training courses might be sold. You may provide course material, monitor progress, and interact with learning management systems using EDD.
  1. Music and Audio Files: EDD makes it easier to buy and sell digital music songs, albums, and singles. High-quality audio downloads in well-liked formats like MP3 or FLAC are something you may provide.
  1. Graphics and Design Resources: Publish digital design resources, such as templates, icons, fonts, and stock images. These digital resources may be easily accessed and delivered securely thanks to EDD.
  1. Video Content: Use EDD to market video files, tutorials, documentaries, or courses. Both downloading and streaming options are available for the video content.
  1. Themes and Templates: Selling website themes, templates, or website builders on EDD is a great concept. With various CMS platforms or website builders, you may provide a variety of design alternatives.
  1. Digital Art and Photography: Display and sell digital artwork, prints from photographs, or downloads of digital artwork. EDD offers a variety of sizes or licensing choices and lets you safeguard your digital assets.
  1. Documents and Templates: Provide digital contracts, templates, legal forms, or other papers. Customers may quickly buy and download these files using EDD.
  1. Video Games and Software Licenses: Sell in-app purchases, software licenses, or digital video games. EDD provides services including secure file transmission, automated software upgrades, and licensing key management.

Keep in mind that Easy Digital Downloads is a fantastic option for companies operating in the digital industry because it was created exclusively for selling digital goods. It offers merchants powerful administration capabilities as well as a smooth shopping experience for buyers.

Comparison of WooCommerce and EDD

Excellent WordPress e-commerce plugins include WooCommerce and EDD. Yet there are some significant variations between the two plugins.


  • Both WooCommerce and EDD are free and open-source plugins.
  • Both plugins offer a wide range of features that allow you to sell products online.
  • Both plugins are secure and reliable.
  • Both plugins have large communities of support.


  • WooCommerce is a more general-purpose e-commerce plugin. It can be used to sell both physical and digital products.
  • EDD is specifically designed for selling digital products. It offers a variety of features that make it easy to manage and track sales of digital products.
  • WooCommerce is a more complex plugin than EDD. It has more features and options, which can make it more difficult to set up and use.
  • EDD is a simpler plugin

Final Thoughts

Finally, WooCommerce and Easy Digital Downloads (EDD) both provide potent tools for setting up and running online shops. WooCommerce is appropriate for companies of all sizes because of its adaptability, customization possibilities, and active community. 

While providing simplified features and effective digital distribution, EDD, on the other hand, concentrates on digital items. The best platform for your business will depend on your unique needs and the kinds of items you offer.